Professional Training Service Provider Pune

Best Digital Marketing Courses in Pune

Best Digital Marketing Courses in Pune | Digital Marketing Training Institute Pune | Digital Marketing Classroom Training Pune

As a Leading Organization of Professional Training, Training Institute Pune can offer you the most advanced and effective Digital Marketing Courses in Pune and Wakad (Pimpri-Chinchwad) as per the latest market demand. You can get a complete knowledge about this subject from our experts. However, there are lots of sectors that you may wish to know about in details before you join the course and get the training.

What Is Digital Marketing:

"Digital Marketing " is one of those marketing or advertisement strategies that can help you to promote your business to your target clients. However, as the very name suggests, here digital world is the platform where you have to promote your brand. That means internet will become your focusing area and you have to target the customers who use the internet to buy or search for Something. It is not compulsory that you have a website to use the process of Digital Marketing Courses and promote your business. There can be a brick and mortar store and you can promote it through some excellent online marketing plans as well. However, Digital Marketing is not a single process, but it is an amalgamation of multiple strategies. You can use any of them or apply all of them as per your requirement. The Training will help you to select the right process as per the current status of the business.

MORE ABOUT DIGITAL MARKETING

MORE ABOUT DIGITAL MARKETING


Some Useful Strategies Of Digital Marketing

  • Search Engine Optimization (SEO)
  • Social Media Optimization (SMO)
  • Pay Per Click (PPC)
  • Email Marketing
  • Google Ad-Words
  • Google Map Marketing

When you learn the course in detail you will notice that some of these Digital Marketing sections have some useful sub-sections as well and all of them have some unique and effective role in the process which is known as Digital Marketing.

What Is The Significance Of Digital Marketing In Modern Business

The significance of Digital Marketing is immense in the modern business world. When you start using the same you realize how helpful and significant it can be for the growth of your business. There are lots of small and mid-sized businesses that get a lot of help through this. On the other hand, big companies achieve a greater success through regular and various types of Digital Marketing plans. There are lots of companies that do not even have any website. Nonetheless, this cannot stop them from getting the help of the internet marketing plans. They can easily promote their brick and mortar stores or conventional businesses through digital and social platforms.

There are some simple steps and some easy techniques which you need to follow to promote your business online. Once you start using the same then you can realize that you have reached to a certain number of people with your products or services and increase your sales. The ROI of your business will enhance automatically. More and more people become aware of your business and feel interested in buying your products or services. In this way, a successful Digital Marketing Courses in Pune will assist you to enjoy a proper augmentation in any kind of business; irrespective to the size and type of the same.

Moreover, you can do a lot of things with the help of Digital Marketing Classes . You can promote your products online, you can make people aware of your new items or business wing, you can entertain them and share some important information regarding your business. That means “Digital Marketing is not only your marketing or promotional trick, but it can do multiple tasks to manage and optimize your business in a smooth and smart manner.” There is one more thing you can gain from Online Marketing Courses in Pimpri- Chinchwad. Once you start applying these techniques you can achieve an insight regarding the behavior of your target customers, their needs and preferences. You can then prepare your next strategies according to the same.

Why The Training Is Crucial?

Digital Marketing is a technical matter, and like all the other technical subjects here also a proper professional Training is required. Thus, we offer the top class Digital Marketing Training to the candidates who wish to have a bright career as a Digital Marketing Expert or want to promote their own business with the help of the same.

Get Thorough Knowledge

The Course can teach you a lot of things about Digital Marketing. You need to get detail information about these topics to perform the task as a professional. Without the training you will not feel confident about the techniques and their proper utilization. You may know the names of the strategies like SEO, SMO or email marketing; but you might not know how and where to apply them. Different types of businesses may need various strategies. The technique which is important for a local furniture store may not be good enough for an international real estate company. On the other hand, the method you must apply to promote an online game may not right for an online training institute.

Get Complete Guidance

These differences can be understood by a professional only when he gets the right training on this subject. Students will receive the guidance of the experts of this industry who can teach them about the core marketing strategies and the pattern of competencies to help the business in a strategic manner. The training we provide has both practical and theoretical guidance. You can get the chance to work on live projects so that you can receive experience of handling original Digital Marketing Campaigns for various companies and improve your skill.

Get Updated And Relevant Information

Our training includes all the updated information regarding Google and other SERP ranking factors. You can know the latest algorithm of Google and understand how you should plan your SEO or SMO strategies to match the same. Once your Digital Marketing skill mixes with updated information then you can easily plan a successful marketing strategy for your business.

Know The Right And Wrong

Like every other strategies here also some processes are forbidden and should not be tried by you. You can know about those techniques only when you join the classes and get the training from the experts of Training Institute Pune. This is very critical to know because otherwise you may apply some of those forbidden or banned techniques in your online marketing plan and get some negative result from Google or other search engines. The training will save you and your business from such circumstances.

What Is The Role Of Trainers

No matter what you are learning, your teacher or the faculty must be a skilled and knowledgeable one. Here in our Digital Marketing Institute in Pune you can receive the guidance of the most talented, highly-qualified and immensely experienced faculties of Digital Marketing industry. They have complete knowledge about the advance theories of this subject. They know about the latest algorithm and all the current techniques that you should apply while performing the task of online marketing.

They offer basic and advanced training as per the knowledge and experience of the students. They also take care of the individual’s limitation and strength as a student and guide them to obtain the right training in the smartest manner.

Once You Join Us

Once you join Training Institute Pune, then you can realize that how easy it could be to learn Digital Marketing Courses. You can learn the analyzing the business that you wish to promote, selecting the most effective strategies for the same and then executing them in a flawless manner. You will also learn how to understand the mistakes you have done in your previous projects and try to rectify them after getting the training from us.

Since we have various branches in Pune, which means you can flexibly join the classes as per your convenience.Some of the best features of our Best Digital Marketing Training in Pune are-

  • We offer thorough technical and theoretical training regarding all the above mentioned sections and their relevant sub-sections.
  • We provide highly advanced course modules that has relevancy according to the current market trend.
  • We use interactive sessions with our students in our classes so that they can clear all their doubts and get complete knowledge about a certain topic.
  • Our courses are for both the Digital Marketing experts who wish to get jobs in reputed IT firms and for the entrepreneurs who like to augment the position of their own business.
  • To make the training more effective for them we offer live projects.
  • We also offer certification after the course so that your skill can be certified and recognized in the professional industry.
  • We offer our courses at an affordable rate so that the course fees will not become a burden for the aspiring candidates.
  • We can offer 100% job assistance once you complete the course and become a skilled professional.

We will be happy to provide you with the latest training as per the current market need of Digital Marketing Industry and help you to become an expert of this field. Feel free to get in touch with our team and know the details of the course as per your requirement. Our team will be happy to help you with all the relevant and detail information regarding this course.

CURRENT BATCH IMAGES

digital marketing batch

digital marketing batch

digital marketing batch

digital marketing batch

WHO SHOULD ATTEND?

WHO SHOULD ATTEND?


  • Sales & Marketing Professionals
  • Persons from marketing & sales field can join course as it can help them market their products and services online. It will help them fast-track their career & improve their position in the current market-place as per current market trends.
    • Entrepreneurs (Business Owner’s):

    Business owners who want to maximize their online channels for growth their business & those who are planning to start your own business can go for digital marketing training as well.

    • Students:

    No matter in which area you are pursuing graduation or degree, may it a Human Resource, Finance & Marketing, Sales or starting your own business, you cannot utilize skills of digital marketing in-depth.

    • Career Change:

    Those who are looking for a change in their career & better career options, Digital Marketing Training will definitely help you in career growth.

    • Freelancers:

    Those who are looking freelancing work or work from home jobs can go for Digital Marketing Training in Pune to explore the opportunities in this digital world.

KEY FEATURES

KEY FEATURES


  • 100% Job Assistance
  • Learn from the basics of internet and web programming
  • Personal attention given to each & every participant during the training program
  • Live Projects
  • Batches with limited seats
  • Weekdays & Weekend batches as per your suitability.
  • Batches with limited seats
  • We have one or more training centers.
  • Two training centers for your convenience: Kothrud and Wakad
    • If you are located in Kothrud or nearby areas like Karve Nagar, Warje-Malwadi, Bhusari Colony, Shivaji Nagar etc. then our branch in located a short distance away from you i.e. Vanaz Corner, Kothrud.
    • If you are located in Pimpri Chinchwad or nearby areas like Pimple Saudagar, Wakad, Chinchwad, Balewadi, Sangvi, Dapodi etc. then you can visit our branch in Wakad near Kalewadi Phata.
TESTIMONIALS

TESTIMONIALS


“Myself Sayanika Gupta. I have completed my digital marketing course from training institute pune. I came to know about this institute as I have searched it from Google as SEO training institute in pune. After completion of course I have got placed at Everest Web solutions. That is really a boom to my career. I am thankful to all faculty members for their guidance during training sessions. 3 Cheers for Training Institute Pune.”

Sayanika Gupta

“It’s a very good class and course, and I feel very privileged to have taken it.”

Chetana Patil

“I would review it in three words. ‘Enlightening’, ‘Enriching’, ‘Empowering’”

Rohit Deshmukh

“The knowledge of the trainer was excellent. Overall I had great experience while digital marketing courses. I strongly recommend this Institute for people in marketing research fields and fresher level candidates.”

Anand Agrawal

“Best about this institute is quality course content and the well qualified trainer. I like the hands-on approach that has made me confident to handle a Google AdWords account & to become a web master.

Mayur. K.

“After completing Digital Marketing class in pune there was change in my career pathways. Now, I am working as expert in this field. All credits goes to Training Institute Pune to providing such inteactive sessions.”

Kedar Pande

“Digital marketing training program has helped me understand the concepts of Digital Marketing. The trainer was very motivating and experienced one. I am glad to have been part of it by getting certified as a digital marketer.”

Gurupreet Khalsa

“I was just a graduate before taking admission to digital marketing course. They helped me out by their hands-on approach and it was really beneficial for me at time of my interview sessions. My overall experience was great.”

Abhijeet Pohare

“While undergoing digital marketing training sessions they have enriched my understanding on digital platform within marketing. I would say it is Best Institute for SEO courses in Pune.”

Neha Khandelwal

“I have joined the Digital Marketing training program to enhance my knowledge of running an AdWords campaign. The trainer’s extensive knowledge gave me in-depth insights for topics covered.”

Ashwin Reddy

“They have best communication between faculty and students which adds up to a great experience during training sessions. They covered all topics as per today’s online marketer. I am always glad to be part of Digital Marketing & Training Institute Pune had made it possible for me enhance all those concepts & methodologies.”

Arif Khan

FAQ’s

Digital Marketing Training Web Page FAQ’s


    1. What is Digital Marketing?

    Digital Marketing is broad term through which we can market our products & services through electronic and social media. It provides various promotional techniques & methodologies which is deployed to reach customers via digital technologies.

    1. Is there any Demo Sessions available digital marketing?

    Yes! We offer a free demo session for digital marketing courses in Pune.

    1. How can I enroll to digital marketing course?

    After completing inquiry for digital marketing course you can enroll yourself by registering online OR manually. Our consultant will guide you for enrolling process.

    1. How long does it take to complete Course?

    Digital marketing course duration is 2 months for Weekend batches to complete training sessions.

    1. What type of degree you will provide after completion of training?

    You will be provided with industry recognized Certificate in Digital Marketing for after completing digital marketing training. Certificate will be valid all over India.

    1. What would I learn during digital marketing training sessions?

    Digital Marketing Courses will cover basic and advance digital channels and topics.

    • Search Engine Optimization
    • Social Media Marketing
    • Search Engine Marketing
    • Web Analysis Tools & Techniques
    • Email marketing
    • Digital Marketing Strategy
    1. Is there any Job Assistance provided from your side after completing the training?

    Yes! You will get 100% Job Assistance after completing Digital Marketing course

    1. What kind of practical experience I will be provided?

    While undergoing training you will be provided live projects to work on. So that you can get hands-on experience and learn digital marketing techniques and methodologies.

    1. What is the qualification required before enrolling me for the course?

    Enrolling course you are required to have knowledge of basic HTML and basic computer knowledge.

    1. Do you offer flexible timing for working professionals?

    Yes! For working professional we offer weekend batches so that timing would be flexible to attend training sessions.

    1. Can we use our personal web sites as case studies during the courses?

    Yes! While undergoing course you can use your personal websites to study and case studies.

    1. Do you have any training center other than Kothrud location in Pune?

    Yes! We have another Digital Marketing training center located at Wakad near Kalewadi Phata in Pune. You can check out address on our Contact Us Page.

     

ENROLL MOW

PAY NOW


SEO Training In Pune

NOW WE ARE AVAILABLE AT

KOTHRUD

KOTHRUD : B2/7, - New Friends Society, Vanaz Corner, Kothrud, Pune 411 038

SHIVAJINAGAR

SHIVAJINAGAR : C 13-B Building, Shreenath Plaza, Dnyaneshwar Paduka Chowk, Fergusson College Road, Shivajinagar, Pune 411005

WAKAD

WAKAD : Office No. 101, Pride Purple Square, Kalewadi Phata, Wakad, Pune 411 057

 

DIGITAL MARKETING COURSE SYLLABUS PUNE

INTRODUCTION TO DIGITAL MARKETING

Introduction To Digital Marketing

  • What is Marketing?
  • What is Digital Marketing?
  • Why organizations do digital marketing?
  • 4 P’s and 4 C’s of Marketing
  • What is Internet and how it works?
  • Diff between Digital Marketing Vs Traditional Marketing
  • Digital Marketing Process
  • Increasing Visibility
  • Visitors Engagement
  • Bringing Targeted Traffic
  • Leads

What do you know about Google?
How Search Engine works?

  • Crawling
  • Indexing
  • Processing

Ranking Factors of Google
Search Engine Updates (Panda & Penguin Update)
Google Sandbox Effect
LSI(Latent Semantic Indexing)
Inbound Marketing & Outbound Marketing

INTRODUCTION TO WEBSITE DEVELOPMENT

Types of Websites

Static

Dynamic

Basics of HTML / CSS

  • What is Java Script?
  • What is CMS?
  • Why WordPress CMS?
  • Word Press Installation on Server
  • Understanding the Dashboard
  • Changing the default Settings
  • Installing and customizing themes
  • Content management in WP
  • Creating categories, pages and posts
  • Adding menu to site
  • Adding widgets to site
  • Installing useful plugins for site features
  • SEO specific plugins
  • Learning basic html tags
  • Anchor
  • Images
  • Urls
  • Listing
  • Div
  • Class
DETAIL STUDY ABOUT GOOGLE

Interesting Facts about Google

  • Historical facts about Google and its Data Center
  • What is Search Engine and Role of Google?
  • Type of Search Engines
SEARCH ENGINE OPTIMIZATION

What is Search Engine Optimization?

-Search Engine Optimization Types

  • Black Hat SEO
  • White Hat SEO
  • Gray Hat SEO

SEO life cycle?

  • Requirement Gathering
  • Keyword Research
  • On Page Optimization
  • Off Page Optimization
  • Reporting
  • Strategy Review

Difference between Organic and Inorganic

  • What are Search Operators?
  • What are Keywords?
  • Keyword Research
  • Types of keywords

- Primary

- Secondary

- Long Tail Keyword

Keyword Qualifier

  • Seasonal Keyword
  • Keyword Research Tools
  • Keyword Planner tool
  • Google Trends
ON PAGE OPTIMIZATION

ON PAGE OPTIMIZATION

  • Initial Site Analysis
  • Accessibility of Website
  • Allowed File Formats
  • Navigation
  • Usability
  • Competition Analysis
  • Keyword Placement
  • Site (URL) Structure Analysis
  • URL renaming/re-writing
  • H1, H2, H3 Tags
  • Title/Description/Keyword/Meta Tags Development
  • Anchor Text
  • Image Optimization
  • Use of robots.txt
  • HTML Validation
  • Doorway Pages
  • Invisible Text
  • Cloaking
  • XML Sitemap
  • HTML Sitemap
  • Canonical Implementation
  • Understanding 301, 302, 404 Response code
  • Domain names and Exact match domain concept.
  • Internal Link Strategy
  • Footer Optimization
  • Content Proximity
  • Content Prominence
  • Keyword density
  • Keyword Effectiveness index
  • canonicalisation
  • International targeting
  • Multilingual targeting
  • Schema
OFF PAGE OPTIMIZATION

OFF PAGE OPTIMIZATION

  • What is Domain Authority?
  • How to Increase Domain Authority
  • What is Page Authority?
  • Page Rank

-What is Page rank

-How to increase Page Rank

  • Backlinks

-What are backlinks

-Types of Backlinks

  • Link Juice
  • Do Follow
  • No Follow
  • Link Building
  • What is Link Building
  • Types of Link Building

- One Way links

- Two Way links

- Three Way Links

  • Do’s & Don’ts of Link building
  • Link Building Strategies
  • RSS Syndication
OFF-PAGE ACTIVITIES

OFF-PAGE ACTIVITIES

  • The importance of Links for SEO
  • Link Wheel
  • Directory Submission
  • Type of Directories
  • Article Marketing
  • Submitting Press Releases
  • Business Directories
  • Local Classifieds
  • Blog Creation and Promotion
  • Blog Commenting
  • Local and regional search engines
  • Forum & QnA
  • Social bookmarking
  • Search Engine Submissions
  • Sitemap Submission
GOOGLE WEBMASTER TOOL

GOOGLE WEBMASTER TOOL

  • Adding a Site & Verification Process
  •  SettingsvConfiguration
  • Geographic Settings
  • Site Links
  • Website Health
  • Crawl Errors
  • Crawl Stats
  • Google Fetch
  • Blocking the Crawler and blocked pages
  • Traffic
  • Search Queries
  • Links to Site / Internal Links
  • Sitemaps
  • Remove URLS from index
  • HTML Suggestions
  • Content Keywords
  • Structured Data
  • Data Highlighter
GOOGLE ANALYTICS

GOOGLE ANALYTICS

  • Introduction
  • How Analytics tool works
  • Insights
  • Cookie Tracking
  • Get started with Google Analytics
  • Account Creation
  • Get tracking ID & Add in Website
  • Setup Goals
  • What is Bounce Rate?
  • How to reduce bounce rate
  • Integrate Adwords & analytics Account
  • Measure performance of campaigns via analytics
  • Understanding Filters & segments
  • Monitoring traffic source & behavior
REPORTING AND ANALYSIS TOOLS

REPORTING AND ANALYSIS TOOLS

  • Website Analysis Tools
  • Keyword Density Checker
  • Broken link Checker Tool
  • Spider Simulator Tool
  • Final Tracking and Reporting
  • Submission Report
  • Client Ranking Report
  • Google trends
  • Google Page speed
  • Woorank
  • Iwebcheck
  • Alexa
  • MOZ tool
  • W3 Validator / Schools
  • Data Visualisation (Google Data Studio)
SOCIAL MEDIA OPTIMIZATION

SOCIAL MEDIA OPTIMIZATION

  • What is Social Media?
  • Understanding its importance
  • Social Media Marketing
  • What is viral marketing & importance
  • Marketing in social networking web
  • Branding
  • Paid Advertising
  • Concept of Social Media Success
  • Tracking Activity and Results
  • Tiny URL Concept

Blogging

  • Blogging for Branding
  • Five Blogging Tips
  • Blogging for Sales
  • Promotion and Calls to Action
  • Blogging for SEO
  • Blog integration

SOCIAL MEDIA PLATFORMS
Facebook

  • Facebook for Branding
  • Using Facebook as Company
  • Facebook for Salesv
  • Facebook Ads
  • Facebook for SEO
  • Tracking Activity and Results
  • Opengraph
  • Page creation
  • content strategy
  • Hashtags
  • facebook applications
  • Live Videos (Facebook Live)

Twitter

  • Twitter for Branding
  • Twitter for Sales
  • Promote Your Products and Services
  • Responding to Users' Needs
  • Twitter for SEO
  • Tracking Activity and Results
  • Page creation hashtags
  • discover
  • cards
  • strategies to add followers
  • Marketing and tools
  • Analytics

LinkedIn

  • LinkedIn for Branding
  • Company Profile
  • Encouraging Employees to Use LinkedIn
  • LinkedIn for Sales
  • LinkedIn for SEO
  • LinkedIn Ads

Youtube

  • Channel creation
  • video promotion
  • increase viewership
  • annotations
  • cards

SlideShare

  • SlideShare for Branding
  • Company Profile
  • Branding you product / services using PPT on SlideShare
  • SlideShare for Sales
  • SlideShare for SEO

Scribd

  • Scribd for Branding
  • Company Profile
  • Branding you product / services using PPT on Scribd
  • Scribd for Sales
  • Scribd for SEO
SOCIAL MEDIA MANAGEMENT TOOL (SMMT)

Social Media Dashboard

  • Connecting different Social Networking site with SMMT
  • SMMT Connection with Social Media Platforms.
  • Analysis for SMMT
  • Hootsuite
  • Buffer
  • Ifttt
  • Socialoomph
  • Tweetdeck
  • Tweepi
  • Socialflow
  • Sproutsocial
  • Socialbro

Social Media Analytics

  • social media metrics
  • real time customer targeting
  • sentiment analysis
  • competi-tor tracking

VIDEO MARKETING

VIDEO Marketing

  • Creating youtube channel,
  • Understanding annotations,
  • cards,
  • navigation within youtube channel,
  • Increase Views,
  • Increase search ranking
  • Linking to adwords Account
  • Promoting video ads on youtube
  • Formats
  • Cost
  • targeting
  • Analytics
EMAIL MARKETING

Email Marketing

  • How Email works?
  • Challenges while sending bulk emails
  • Solution over challenges
  • Types of email marketing
  • Email marketing Tools
  • Designing of Email template
  • Email marketing scheduler
  • Email marketing success tracking
  • How Mail Servers Work
  • Hard Bounce
  • Soft Bounce
  • Open rate
  • Inbox
  • spam
ECOMMERCE MARKETING

ECOMMERCE MARKETING

  • What is eCommerce marketing?
  • eCommerce Websites overview
  • SEO Strategy for eCommerce website
  • Affiliate Marketing for eCommerce Business
  • E-tail (Online Listing)/Website V/s Market Place
LEAD GENERATION FOR BUSINESS

LEAD GENERATION FOR BUSINESS

  • Importance of Lead Generation
  • Understanding Landing Pages
  • Diff of Landing Pages & Website
  • Practical tips for creating landing pages
  • Converting leads to sales
MOBILE APPKETING 101

Mobile Appketing 101

  • Understanding mobile devices
  • Social media and mobile marketing
  • Advertising on mobile
  • Identifying Your Target Audience and Compet
  • Completing Your Keyword Analysis
  • Choosing Your App Name
  • Mobile App marketing Strategy
  • Mobile marketing measurement & analysis

- Targeting on apps

- Targeting via location

- Targeting on Search engine

  • Content Marketing on Mobile
  • Mobile marketing Strategy
SEM (SEARCH ENGINE MARKETING)

Search Engine Marketing Overview

  • Understanding Search Engine Marketing (SEM)
  • Snapshot of SEM Industry
  • Advantages of SEM over Other Marketing Methods
  • Organic vs. Paid Traffic
  • Different between the SEO, SMO and SEM
MARKETING PLAN

Marketing Plan

  • Differentiate Your Services
  • 4Ps of Marketing
  • Target and Segment Your Audiences
  • Understand Your Customers
  • Crowd sourcing
INTRODUCTION TO GOOGLE ADWORDS

Introduction to Google AdWords

  • Getting Started with Google AdWords
  • Signing Up for Google AdWords
  • Set Time Zone and Currency
  • Verify our account
  • Activating Your Account

Navigating through Google AdWords

  • User Interface Elements
  • Home Tab
  • Campaigns Tab
  • Opportunities Tab
  • Reporting Tab
  • Billing Tab
  • My Account Tab

Understanding Google AdWords Structure

  • AdWords Account
  • Campaign Level
  • AdGroups Level
  • Access Management
KEYWORD RESEARCH

KEYWORD RESEARCH

  • Building Keyword Strategy
  • Keyword Discovery and Keyword Research
  • Keyword Discovery
  • Keyword Research
  • Leveraging the Google Keywords Tool
  • Demo for the Google Keyword Tool
  • Focusing and Targeting Keywords
  • Broad Match
  • Phrase Match
  • Exact Match
  • Setting up Negative Keywords

SEARCH AD CREATION

-Writing Ads in Google Adwords

  • Writing Effective Ads in Google AdWords
  • Call to Action
  • Value Proposition
  • Review of Google's Guidelines

Structure Understanding Google’s Text Ad

  • Creating and Managing Your Ad Campaigns
  • Creating Ad Campaigns
  • Creating AdGroups
  • Managing Campaign Settings
  • How to Edit, Pause, Delete, or Resume a Campaign Reporting
  • AdWords Reporting and Account Performance Reports

Generating Reports in Google AdWords

  • Step 1: Select Campaign
  • Step 2: Settings
  • Step 3: Choosing Report Details
  • Step 4: Activating Your Report
  • Step 5: Template, Scheduling, and Email
ADVANCE ADWORDS MARKETING

ADVANCE ADWORDS MARKETING

  • Introduction to Shopping Campaigns
  • Introduction to Dynamic Search Campaigns
  • Display Ads Campaigns
  • Introduction to Remarketing Campaigns
  • MCC Account
  • Adwords Editor Tool
  • Conversion Tracking
  • Performance monitoring
  • Campaign Tracking
  • Impression Shares
  • Shared Library
  • Reports
ADSENSE

Adsense

  • What is Adsense?
  • Get approved for Adsense
  • Adsense account interface
  • Adsense Policies and requirement
  • Adding Google Ads to Website/Blog
  • Best Placements for Google Ads
  • Best Adsense Units to Use
  • Increasing Adsense Revenue
  • YouTube Monetization with Adsense
REPUTATION MANAGEMENT

REPUTATION MANAGEMENT

  • What is Online Reputation Management?
  • Why Business need Online Reputation
  • Case Studies of Brands
  • Focus Areas in ORM
  • ORM Strategy
  • Tools for ORM

Become a FreeLancer & BIDDING

  • Understanding requirement
  • Deciding the budget of project
  • Different Billing methods
  • Bidding for project on bidding sites
  • Complete life cycle of Project with new site

COURSE RATINGS

1 Star2 Stars3 Stars4 Stars5 Stars (71 votes, average: 4.72 out of 5)

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SEMINAR & WORKSHOPS

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TESTIMONIALS

  • I got Various Concepts of Digital Marketing & E-Marketing from TIP and thanks a lot for giving me beautiful touch with SEO SMO and PPC.

    Santosh Pandagale
  • My experience with the faculty is very Immense. He has lots of patience and he goes to extra miles to make you understand the SEO concepts.

    Deepak Tiwari
  • I have completed my SEO Training from the Optimized Infotech in last month. And now I got the great source of income from the many fields. Teaching staff of Optimized Infotech pointed out ways where I can do better for my future career too and boost my income in legitimately creative ways. They are always there to answer.

    Vaibhav A. Babhulgaonkar
  • TIP is optimised our life in Digital Marketing. And it gives new idea to explore my business. It was great experience with TIP. It gave us practicle knowledge about all the terms of SEO, SEM, SMO. And lastly it is one of the BEST institute in Pune for SEO training.

    Parmeshwar Swami
  • The team at TIP is organized and focused. I have completed Digital Marketing training there in 2013. During this training period, I learnt most of the aspects of Digital Marketing which typically involve SEO, SMO & PPC.

    Bishnu Bhattacharjee

OUR PLACEMENT COMPANIES

FROM DIGITAL MARKETING BLOG

Moving Ahead To Promote Your Business With Technicality perfect strategy

The increased marketing propaganda all over the world is making students jump in this field with craze. The lucrative offer that the marketing sector offers to its employees is another reason for the student’s attraction. Apart from the attracting packages, this area is one of the largest employment providing industries across the country. Thus, quite naturally with all the advantageous factors, students tend to creep into this sector with the required training. There are ample training institutes that provide training for the different types of digital marketing. Probably it is easier than the monotonous formal studies that give you good degrees. With an achiever of a digital marketing degree, you get to hold both degree and job. Thus, who will not prefer to grab such a scrumptious job offer just after passing out with a degree?

Reason for digital marketing

The umbrella term for commercialization of different products and services is digital marketing.  A prominent use of this method to promote any service and goods has flourished well in this age. In this present age of the internet, people prefer to be approached by the digital technologies. Hence, the business sector has taken this to be their strategy to fulfill their aspect. On fulfilling this aspect, the Digital Marketing Training Institute Pune has come up with their excellent team of marketing professors. The technical knowledge and the business statistics both have to experiment widely on if you are planning to develop your excellence on this field.

Catering to business need

To cater this demand of the ordinary people, the business sectors seek help from their marketing team to lift up their position in the society. On this contrary, the marketing team had a necessity to employ a proper number of employees to fulfill the demand. Initially, when the concept was new, the employees were trained within their office to handle the projects. However, with the growing advancement in this field, they also started needing skilled employees. Any human can be proficient in any particular field only when he is trained from the preliminary concept of the field. Thus the establishment of Digital Marketing Courses Pune has helped in getting efficient employees in this area.

Creativity and technical knowledge

Any employee learning digital marketing has to be proficient in all types of marketing that may include, content marketing, social media marketing, search engine optimization, campaign marketing, etc. There is ample field in which one can grow his excellence. All these courses at Digital Marketing Classes Pune are available for you to study. Each segment of marketing is different, and each section is needed to be guided with intense concentration. The fact that you will be someone responsible for your company to earn a good business statistics is something that will make you an efficient employee

Developing a multi-facet idea

Concerning any retail marketing sector, customer dealing becomes the most useful part. When you are deciding to finish a course on digital marketing, make sure you develop a multi-facet idea. Apart from the technical knowledge you also need to cater the industry with practical, creative ideas to attract the world. There are an ample number of sectors that may bring similar products and services in the market; hence, you need to create that exceptionality why will they choose you among all. Hence, it is a game of creativity and knowledge going in par for you.

Reading customers mind

Technical education can opt from the institutes. However, the creativity can only be from within. According to many researchers in this field, claim that anybody who can read a customer’s mind can be efficient in proving his excellence in digital marketing. Understanding the client and portraying g his want is something that is the primer to your creative mind. Hence, build on your creativity with an excellence in the technical field.

Reasons To Choose The Best Digital Marketing Training

With the quick advancement and change in innovation, digital marketing is overwhelming in the business world in present circumstances. It likely is the most ideal approach to showcase your item and reach to a large number of clients to build your deal by complex. Digital gadgets like PC, Laptops, cell phones and tablets can be utilized for it with a web association as it were. Through web standard commercials, digital voice recordings, different portable applications and considerably more, you can get any item conveyed at your doorstep. Along these lines, digital marketing has improved business prospects and expanded the probability in it. It is the best means and stage to build up association between the clients and dealers.

Importance Of Digital Marketing
If you encounter a Digital Marketing Courses in Pune, you can come to consider the wide and changed use of it and besides about its essentialness moreover. Coming to affect in the 90s, its quick and expansive use started just in and after 2000. Likewise, today, after more than three decades, it has transformed into the fundamental bit of business. With its speedy predominance and utilize, the day is not to a great degree far when all marketing and business trades will be done on the web and everything will go paperless. You can save a lot of time, effort and money on TV ads, load up advancements, headway over radio and the print media. Most importantly, digital marketing ought to be conceivable at whatever time and from wherever. It has offered settlement to all.

Its Economic Factor
It is not just the accommodation of utilizing which is the component for its prominence however there are different elements also. These trademark highlights has brought about its broad use in all fields separated from business efficient instruction and amusement, current undertakings, games and much more. It has given much help to purchasers and in addition merchants and now individuals can work together more easily. You will learn amid your Digital marketing Training in Pune that it is most prudent when contrasted with whatever other method for marketing. You can likewise exploit the different free apparatuses and elements that are accessible in the web to spread the picture of your image shockingly better therefore making it more financial as contrasted and other media.

Use OF Digital Channels
In the event that you need to send something specific or a letter to some individual, digital headway can do it in seconds. From sending messages to well ordered reports, from late climb to a captivating post, you can move it in your business fan page and site through digital improvement, and these are all remarkable sorts of digital marketing. Thusly, obviously web is the benchmark for digital marketing. There are unmistakable directs of digital marketing in like way which you can utilize. From different presented business territories and working environments like SEO, blogging and email, you can in like way take the assistance of electronic long range casual correspondence in addition. Beginning late, with the most recent progressions of Smartphone, there are unmistakable advantageous applications that are in like way utilized for digital marketing.

Some Other Factors
Suitable Digital marketing Courses in Pune will help you to appreciate digital marketing, its technique for use and the latest changes in it stunningly better. The omnipresence of the strategy is also on account of the way that it is useful and outfits you with minute feedback from the Customer. You can get these profitable reactions even at the settlement of your home and can rapidly fathom the need and plan for the headway. You can in like manner get every one of the information as for what number of people passed by your site, what number of filled a shape and others persistently. You get a couple appealing programming, instruments and parts, every so often which are free, for example Google, This Search Engine think about the best market and Business examination gadget like Google Analytics from this you will get the all data as for your Business Website, for instance, , visitors, Click, Bounce rate of your webpage, genuine Conversion Data. From this data you may figure your advantage and Loss. Where, we are absent behind from the Competitor and where to roll out improvement. Thusly, that you can endeavor all the more engaging marketing endeavors, giving you more noteworthy versatility to collect included associate.

Digital Marketing And Its Influence On The Modern Ages

Nowadays, Marketing is not about passing on flyers or remaining a bill or getting the message out of your business by mouth. It has beated the physical methodology of propelling your business and has entered the space of the digital.

Time place assets into getting the message out about the firm or the stock may go down the drain without an amazingly mindful examination of the customers and their favored products. Customers are on the web and have a significant measure of information in a short traverse. There are incalculable decisions at the exchange of the customers, to buy outline. Along these lines, how well and how snappy you can accomplish your needed customers depends on upon your digital marketing techniques. Digital marketing is a sure technique for growing the scope of your association.

With this sort of an upsurge, digital marketing has offered course to a radical new kind of study. The audit is called digital get ready. The understudies who get ready make sense of how to inspect the market comprehensively and develop a relationship between the traders and the imperative customers.

A calling of digital marketing passes on with it the certification of taking your occupation ahead. There are a lot of associations in India, especially in Pune, who offer courses on digital marketing. Along these lines, before you pick an association there two or three things you need to recollect.

Subjects incorporated–

Before you join a Courses, you need to consider the focuses that you ought to contemplate for the course. The focuses require significance to the kind of work that happens in the digital marketing world. The cases of digital marketing are changing each day. Make without question that the course of study breakers the new upgrades and examples of digital marketing.

From basics to advanced–

You shall also have to make sure that the institute you are joining promises to covers everything about digital marketing, that is, from the basics of the search engine to advanced Google AdWords Fundamental.

A good exposure during training–

Training is an indispensable piece of courses, for instance, digital marketing. Your achievement in the work field depends an incredible arrangement on the kind of execution you have showed up in the midst of your readiness. In this manner, it is major that you get a sound data of the business and the new redesigns and examples of digital marketing in the midst of your instructional meeting

Individual care–

You might be a person with extraordinary merit or just a person of average caliber. No matter what your talent is, you must never be deprived of anything which might necessary for you to emerge with flying colors. So, choose an institute that takes care of the students’ problems, individually.

Personal Guidance -

You might be a person with extraordinary merit or just a person of average caliber. No matter what your talent is, you must never be deprived of anything which might necessary for you to emerge with flying colors. So, choose an institute that takes care of the students’ problems, individually.

Options for weekend classes-

You might be a working person, supporting your family, but have a desire to learn about digital marketing and you want to be part of that industry. Some institutes offer weekend batches. Go through the list of institutes and see which suits your demand the best.

Location of the training centers-

For the convenience of the students the institutes are opening up multiple training centers. So that you don’t miss the most vital part of your course, choose the institute which has a training center near where you stay. “Digital Marketing Training Institute is available in most accessible area for 'Punekar' at Kothrud and for 'Chinchwadkar' at Kalewadi Phata”.

Fees structure-

The amount an institute charges for any course should be strictly according to the market norms. Check whether the institute of your choice is charging as per the industry standards.

Placements-

All the years of study fructify when you are placed in a company of repute, and you enjoy an optimum level of job satisfaction. Do a detailed research of all the companies that visit the institute that you are thinking of joining.With such an enormously stimulated advancement, there is a rising enthusiasm for Human Resources in this industry. Digital marketing holds a splendid arranged future for any person who is excited about thinking of it as. It has been seen, that since the earlier decade, men have exhibited an extending slant to wind up particularly passionate digital purchasers. Since there is such a commonality with the digital progress happening all around the world, you, as a, some bit of the digital marketing world by also be taught about the new redesigns and patterns of digital marketing.

Role of Reputation Management in Digital Marketing

As a digital marketing Training Institute, Pune, we’re often perceived as focusing on Students overall learning of every aspect of Digital Marketing, social media marketing and search engine optimization, Google Adwords and many more which will be helpful for them in actual implementation of strategy of Digital Marketing. While we do perform various research on industry frequently, there are other digital strategies that are just as important to your business’s success. As our students some time starts own business, then Reputaion Management play an important role so,Today we will talk about Reputation management, how it works and what is the importance of Reputation Management. Reputation management is a key part of digital marketing for any business, large or small. Knowing what customers are saying about your business and how to respond to their comments is crucial to helping your company grow stronger.

What is reputation management?

Reputation management involves checking various websites for reviews of your business and responding to those reviews accordingly. There are numbers of review sites across the web today, different websites for different Business like from Yelp and Trip Advisor to Facebook and Google+. Everyone has access to these sites and it only takes a few minutes for a dissatisfied customer to leave a negative review or for a happy Buyer Persona to leave a positive review about your Business. As a business owner, you’re busy running your company; you aren’t necessarily checking Facebook or Google+ every day to see what people are saying about you. That’s what Digital Marketing comes into the picture. With reputation management Digital Marketer can literally help you manage your business’s reputation by watching for reviews and responding to them with your help or on your behalf.

Who needs reputation management?

Any business with an online presence needs reputation management. Google your business and, if you’ve got a Google Business page, you’ve got reviews. If you’ve got a Facebook page, you’ve got reviews. Even if you don’t have a website or Facebook page (and you should have both), if you’re in the hospitality industry you can bet someone has reviewed you on Yelp or Trip Advisor. This is especially true for Hotels and service industry businesses, but anyone who deals with customers, from law firms to retail stores, should be aware of what is being said about them online.

Why do I need help managing my reputation?

There are numbers of justification a business might need help managing their reputation. Perhaps you’ve just run a business whose reputation has suffered over the years. In this case, it’s important to take the time to respond to recent negative reviews letting customers know the business is under new management. Hospitality and service industry business owners are often very busy and don’t have the time to respond to every review. These responses are important — they show customers that you care enough to thank them for a positive review and that you also are concerned enough to respond to a negative review. Sometimes it’s necessary to have help with reputation management simply because you need someone to craft a well-written, thought-out response.

How can Digital Marketer help?

Reputation management: When someone criticizes your business, it can be easy to write a strongly worded, passionate response instead of a more thoughtful and level-headed one. In this instance, it can be helpful to explain your side of the story to a third party (like us). We can then design a response that is useful and appropriate. As a Digital Marketer, your Business reputation is his job. He is able to spend time watching your Facebook page, your Google+ page, Yelp, etc. for reviews of your business. He must respond to positive reviews for you and alert you to negative information spreading about your company on the internet. Reputation marketing: We’ve explained how to deal with negative reviews, but there are ways we can take positive reviews and use those for further promotion and good will. For example, if a customer gives you a great review, It will help you reach out to them to offer them a personal thank you or even a special discount. Positive reviews, with the reviewer’s permission, can also be used as testimonials on your website or even in your print advertising. Whether it’s a positive review that can be used in other marketing products or a negative review that needs attention, we’re able to take the time to find and respond to these for you so that you can spend your time doing what you do best: running your business.